The Players
Caroline Okun, Design Director
Caroline is a multifaceted professional with a keen eye for design. Well-versed in design principles, color theory, typography, and composition, She applies this knowledge to create bold and sophisticated logos, branding materials, marketing collateral and websites. Her’ process centers on the needs and goals of her clients to find the best path forward. For the past 20+ years Caroline has worked with exciting and innovative brands spanning industries, including: LaunchBio, BioLabs, NC IDEA, CloudFactory, Spoonflower, UNC-Chapel Hill, NC Department of Justice, and Red Hat.
Caroline is a proud graduate of NC State’s College of Design where she earned a BGD Magna Cum Laude in Graphic Design, . She also has a BA with Highest Honors in Psychology from UNC-Chapel Hill and a MA in European Studies: Diversity and Integration from the Katholieke Universiteit Leuven. She has volunteered with Orange County Animal Services as an adoption counselor and mentor since 2014.
capabilities
Brand Strategy
Visual Identity
Logo Creation
Corporate Communications
Annual Reports
PowerPoint Presentations
Website UI and Design
Infographics
Content Strategy
Social Media Design
Style Guidelines
Packaging
Event Design
CLients
